Thomas Rhett Reveals The Most Surprising Thing About Making A Fritos Commercial - Exclusive
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By Jorie Mark/March 7, 2022 11:11 am EST
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So what was it like to star in a Fritos commercial? In an exclusive interview with Mashed, Rhett confessed that his previous endeavors as a performer did not quite prepare him for the rigor of producing the 30-second television spot. “I’ve done bits of, I guess you could call it, acting,” Rhett said. “I thought, ‘How hard could it be to say two lines and look at the camera?’” But that’s where the country legend was wrong. As it turns out, all of those years writing, performing, and recording songs offered him absolutely no preparation for how to correctly hold snack foods when the cameras were rolling. “Understanding how to properly hold a bag of chips, or how to properly eat one, or how to properly scoop — I didn’t know that there was that much that went into it,” he said. “Not only was it a blast, but it was a really big learning process for me, too.”
Rhett was most surprised by how much time it took to make the 30-second clip
Dan Videtich
So why does it take so long to shoot a TV commercial? Rhett was happy to explain. “Now, looking back at it, you have to have all that stuff to be able to have options for the editors to be able to really hone in on what the great takes were and what the great pieces were,” he told Mashed. “[I’m] mind-blown, honestly, at how much went into making a spot like this. I thank Fritos for trusting me with that because I think it turned out really cool.”
